Pages

Oct 12, 2018

Data Is a New Currency | @BigDataExpo #BigData #Analytics

Has anyone not heard this phrase yet? This analogy was first presented by Clive Humby at the Association of National Advertisers (ANA), Senior Marketers Summit at Kellogg School in 2006. If you have been following and or are active in the analytics and data science community, I am sure that you have, and honestly I would hope so. This was not the first time we heard the phrase “data is the new oil,” and it certainly will not be the last.Interestingly enough this exclamation is actually at least ten years old. For example, marketing commentator Michael Palmer blogged back in 2006: “Data is just like crude. It’s valuable, but if unrefined it cannot really be used. It has to be changed into gas, plastic, chemicals, etc., to create a valuable entity that drives profitable activity; so must data be broken down, analyzed for it to have value.”

read more


by via Latest News from Java IoT

QuickBooks Self-Employed

Bigger tax refunds. Better organization. Manage your deductions with QuickBooks Self-Employed .