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Oct 6, 2018

[HDGEM] Customer Lifetime Value (CLV) is one of the most important factors in determining your business’ present and future success.

CLV is an often-overlooked metric that can accurately predict how much your customers are really worth. By measuring the net profit that you'll take in over the course of your entire relationship with a customer, you'll be able to narrow down exactly how valuable they are to your business.

CLV gives you crucial insight into how much money you should be spending on acquiring your customers by telling you how much value they'll bring to your business in the long run. Rather than just racing to keep your head above water, you'll be able to understand which customers you should be focusing on and, more importantly, why you should be focusing on them.

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Posted By Blogger to HDGEM at 3/18/2017 03:26:00 PM

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